Baruch students receive free Barron’s subscription


Caryl Anne Francia, Iraj Zia

Graphic: Caryl Anne Francia | The Ticker / Photo: Iraj Zia | The Ticker

Caryl Anne Francia, Business Editor

Baruch College will now offer free subscriptions for Barron’s magazine to undergraduate students.

The Starr Career Development Center announced the news in an Oct. 19 email, titled “Barron’s Free Subscription for Baruch Students!” The center provided a link that directs students to a page where they may set up an account.

The email included a guide provided by the magazine so that students understand how to get the most out of their subscriptions. Students may access the guide through their Handshake accounts, under the “Resources” tab in the “Career Center” section.

Management professor Helaine Korn was responsible for bringing the access to Barron’s to Baruch, according to Starr Center Associate Director Clemente Diaz. Korn was not available at the time The Ticker reached out to her for comment.

Barron’s is a weekly news magazine that covers financial markets, including international stock exchanges. It publishes market analyses, rankings and stock picks.

Founded in 1921, the magazine is a subsidiary of publishing firm Dow Jones & Co. Inc. The firm also publishes luxury real estate news website Mansion Global, financial information website MarketWatch and business-focused newspaper The Wall Street Journal. Dow Jones & Co. is owned by News Corp.

“With new content available every week in print and every day online, Barron’s is the financial information source these powerful people rely on for market information, ideas and insights they can use to increase their professional success and enhance their personal financial well-being,” Barron’s wrote in its guide. “In fact, the average reader of Barron’s has an income of $325,000, net worth of $4,000,000 and 99% of readers report taking some type of action after reading.”

While an accounting professor at Baruch, alumnus Abe Briloff contributed to the magazine. His first piece for Barron’s was published in 1968, starting his run as an influential business writer. His last piece was published in 2011, two years before his death.

Through the subscription, students may also use their accounts to access articles published in MarketWatch for free.

Baruch also offers students and staff free subscriptions to The Wall Street Journal and The New York Times, in addition to access to news databases. Information on how to register for accounts for those news outlets is available on The William and Anita Newman Library’s website.

The Larry Zicklin School of Business previously offered all Baruch students unlimited access to The Financial Times, but the school did not renew its subscription, according to an email sent to Baruch subscribers on April 22.

“We encourage you to activate your complimentary Barron’s digital subscription and take full advantage of the Barron’s in Education program your school has partnered in bringing to you,” Barron’s added in its guide.