Rihanna will be the halftime performer for Super Bowl LVII
October 15, 2022
With a little bit for everyone, football, musical performance and great advertising, the Super Bowl is one of the most watched sports events in the world. Fans everywhere are talking about Rihanna’s upcoming halftime show performance for Super Bowl LVII, after the NFL posted a picture of Rihanna holding a football captioned “Let’s Go.”
The event will take place at State Farm Stadium in Glendale, Arizona, on Feb. 12, 2023.
This was a long-awaited performance, as she was asked to perform for the halftime show back in 2019. However, to demonstrate solidarity with Colin Kaepernick and racial injustice, she turned down the opportunity, saying that performing would have made her an “enabler.”
“I couldn’t dare do that, for what?” Rihanna said in an interview with Vogue magazine. “Who gains? Not my people.”
While many have been waiting for this moment, it could not have come at a better time, as the NFL welcomes Apple Music as its new sponsor. Though great performances were held under the Pepsi sponsorship, their partnership has come to an end.
Rihanna will now be the first halftime performer under the Apple Music Partnership.
“We couldn’t think of a more appropriate partner for the world’s most-watched musical performance than Apple Music, a service that entertains, inspires, and motivates millions of people around the world through the intersection of music and technology,” Nana-Yaw Asamoah, senior vice president of Partner Strategy for the NFL, said.
It is Super Bowl tradition that the halftime performer brings a collaborator on stage. Though Rihanna has not yet announced who would be performing alongside her, she definitely has great options to choose from. Over the years the artist has done many iconic collaborations with artists like SZA, Drake, Jay-z, Eminem and more.
As her last album was “Anti,” from 2016, so it would not be surprising to see Rihanna sing songs from the album. Popular songs from her earlier albums “Pon de Replay,” “SOS” and “Umbrella,” could also be expected, as they are still nostalgic songs that people continue to stream to this day.