Presale tickets for ‘Spider-Man: No Way Home’ shatter records and websites

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Jahlil Rush, Production Assistant

Tickets for Marvel Studios’ upcoming third installment of the Spider-Man franchise were supposed to be on sale midnight on Nov. 29. While some die-hard Spidey fans were quick to grab tickets, others were met with delays including ticket website crashes.

The arrival of “Spider-Man: No Way Home” tickets crashed AMC and vendors’ websites, including Fandango and Regal.

According to a report from Deadline, presale tickets for the upcoming Spider-Man film outdid the first-day advance tickets for 2020’s Black Widow” in a two-hour timeline.

The presales didn’t just outshine “Black Widow,” but also Marvel’s 2018 smash box office hit “Avengers: Infinity War,” 2019’s “Avengers: Endgame,” which opened with debut numbers of $357 million at the box office, and “No Way Home’s” predecessor, “Spider-Man: Far From Home,” which generated $1.1 billion and became the 25th highest-grossing movie of all time.

Many industries took major financial blows since the start of the COVID-19 pandemic, and the entertainment industry was no exception. Theaters were forced to shut down, forcing movie studios to get creative with sending newly arrived movies straight to streaming services.

The pandemic crushed the demand for movie watching, nearly bankrupting some exhibitors. Some would argue that the record shattering ticket sales of Spider-Man tickets brings hope to the movie industry as the world continues to navigate post pandemic times. Boxoffice.com’s chief analyst, Shawn Robbins, said the Spider-Man fandom’s demand is a hopeful sign for the movie industry.

“There are different tiers of intense fan demand when it comes to box office pre-sales, and this film is clearly showing it belongs near the top with a select few others,” Robbins told CNBC. “For anyone who doubted the communal draw of the theatrical experience over the past two years, look to this enthusiasm for ‘Spider-Man’ as a major inflection point during the box office recovery period and the sign of a bright future ahead.”

Many would find it not surprising that a movie from Marvel Studios would break records as their history has shown them to be able to generate a great deal of excitement from the public.

The early achievement in presale tickets for a Spider-Man film would be deemed as a correct response, given the much anticipation for the arrival of previous fan favorite characters across the Spider-Man iterations coming together for one film.

Tom Holland, who plays the titular superhero, said that “No Way Home” was treated as the “end of the franchise,” but recent reports indicate that Holland will continue on as the Marvel Cinematic Universe’s Spider-Man after this installment.

With less than three weeks to go before the web slinger swings exclusively into theaters, “Spider-Man: No Way Home” is rumored to be the winter season’s best movie, according to a Fandango survey of over 2000 movie goers. The movie is projected to make over 100 million at the box office, potentially putting it in the top five openings of December of all time.